{"product_id":"joe-couch","title":"Joe Couch","description":"\u003cp\u003e\u003cstrong\u003eJoe Couch\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eEffortless, inviting, and quietly bold — the \u003cstrong\u003eJoe Couch\u003c\/strong\u003e is designed for how people actually live.\u003c\/p\u003e\n\u003cp\u003eDefined by its deep seat, soft structure, and relaxed silhouette, Joe brings a sense of ease into any space while maintaining a strong visual identity through its refined vertical stripe upholstery. The generous cushioning is intentionally overfilled to create a plush, sink-in experience, while the low profile keeps the form grounded and modern.\u003c\/p\u003e\n\u003cp\u003eBuilt as a modular system, Joe adapts to your space through clean, scalable configurations. The distinctive backless middle module introduces a more open, social way of sitting — encouraging connection, movement, and flexibility without compromising comfort.\u003c\/p\u003e\n\u003cp\u003eWhether styled in a minimal apartment or a layered interior, the Joe Couch balances statement design with everyday functionality.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eConfigurations\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003e2 DIV (2 Seater)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e2 × 100 cm modules\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eIdeal for compact spaces or as a starter configuration\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e3 DIV (3 Seater)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e3 × 100 cm modules\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eExpanded layout for deeper lounging and hosting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eDimensions\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eDepth: 100 cm\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHeight: 70 cm\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eWidth:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e2 DIV: ± 200 cm\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e3 DIV: ± 300 cm\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eMaterials \u0026amp; Finish\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eUpholstery: Premium striped fabric (high-contrast or tonal options)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCushioning: High-density foam with soft top layering for comfort\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eFrame: Solid internal structure for durability and long-term support\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eDesign Features\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eDeep, lounge-style seating\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSoft, relaxed cushion profile\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eModular flexibility for custom layouts\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSignature vertical stripe detailing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eOptional backless middle module for open seating flow\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eLead Time\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eMade to order: 7 – 14 working days\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eCare Instructions\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eVacuum regularly using a soft brush attachment\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSpot clean with a mild fabric cleaner\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eAvoid harsh chemicals and prolonged direct sunlight\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eProfessional cleaning recommended for long-term care\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eNotes\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eEach piece is made to order. Slight variations in fabric tone and stripe alignment may occur, adding to the uniqueness of your Joe Couch.\u003c\/p\u003e","brand":"Arch Interiors","offers":[{"title":"2 DIV \/ Black Strip","offer_id":46762062053551,"sku":null,"price":29800.0,"currency_code":"ZAR","in_stock":true},{"title":"2 DIV \/ Stone Strip","offer_id":46762062086319,"sku":null,"price":29800.0,"currency_code":"ZAR","in_stock":true},{"title":"3 DIV \/ Black Strip","offer_id":46762062119087,"sku":null,"price":38800.0,"currency_code":"ZAR","in_stock":true},{"title":"3 DIV \/ Stone Strip","offer_id":46762062151855,"sku":null,"price":38800.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0717\/2295\/9023\/files\/Joe_Couch.jpg?v=1776015578","url":"https:\/\/store.arch-interiors.co.za\/products\/joe-couch","provider":"Arch Interiors","version":"1.0","type":"link"}